Cision PR Newswire

• Tours implement principles of limiting group sizes, carbon mitigation, supporting local communities, and following City of Venice's responsible traveler protocols
• 25+ tours across Italy include food & wine experiences, women-only tours and more 

CAMBRIDGE, Mass., April 14, 2025 /PRNewswire/ -- Andiamo! EF Ultimate Break, a leader in guided, experiential travel for 18-35-year-olds, today announced a promotion around a collection of 25+ responsibly designed tours to Italy, a top international travel market for Gen Z and Millennials.

The full Italian collection can be found here: www.efultimatebreak.com/tours/europe/italy.

"We recognize that Italy represents one of the most in-demand destinations for more sustainably minded Gen Z and Millennial travelers. Our 'Andiamo' campaign invites young adult travelers to experience Italy's rich culture, welcoming spirit, and vibrant communities — while we continue to emphasize the importance of being responsible travelers, supporting the local communities we visit," said Heather Leisman, President, EF Ultimate Break.

More than a dozen responsibly re-designed tours in Italy, plus many more destinations across the world, are on sale now for up to $800 off. Plus, EF Ultimate Break's Enhanced Travel Protection Plan provides peace of mind – to cancel for any reason – especially during those moments when life simply gets in the way. Finance your trip over time with our interest-free payment plans.

For more deals, visit: www.efultimatebreak.com/deals

Top Tours Include:

Ultimate Italy: The *chef's kiss* Italian experience. Blissfully lose yourself among the historic churches and narrow winding streets of Venice. Explore the stunningly colorful villages of Cinque Terre. Discover the incredible history of Rome and Pompeii. Oh, and we heard the food's decent, too.

• 17 days, 6 cities
• From $2,999 before flights (Estimated payments as low as $113)

Venice, Florence & Rome: Our top-rated best of Italy tour awaits. It's about late-night pasta with people who just get it, losing track of time on a gondola, and standing in front of art and architecture that actually makes your heart race. Maybe you're here to trace your roots. Maybe you're craving something real. Whatever brought you here, you're exactly where you're meant to be.

• 10 days, 3 cities 
• From $1,769 before flights (Estimated payments as low as $65)

Taste of Italy: Tuscany & Umbria: This is the Italy that not everyone sees—but everyone should. Travel from iconic cities to quaint hilltop villages, (over)indulging in pasta, cheese, and gelato every step of the way. Buon appetito!

12 days, 5 cities

• From $3,389 before flights (Estimated payments as low as $165)

A focus on responsible tour design

The tenets of EF Ultimate Break's responsible tour design principles include three core areas of focus: 1) carbon mitigation, 2) animal welfare and 3) supporting local communities.

In markets across Italy, tour development teams also considered the Commune of Venice and their #EnjoyRespectVenice guidelines to educate travelers on ways to be more responsible travelers. Additionally, tour design principles included:

• Limiting Tour Group Sizes: With the advent of group size limitations within the city proper, EF Ultimate Break has worked diligently to create smaller, more intimate guided sightseeing experiences in the city.
• Carbon Mitigation: Facilitating more responsible travel across the Venetian lagoon and city, select itineraries will include public transportation on ACTV boats, trams, and buses. Our new program will include the Venice Unica card to ensure travelers have access to as much of Venice's culture heritage as possible – all accessible via public transportation.
• Overtourism: Ensuring tour groups in Venice move beyond the most trafficked paths to experience other iconic and historic neighborhoods in the city like the Jewish Ghetto and less frequented stops like the serene and contemplative Church of the Greeks in Castello.
• Supporting Local Economies: Local businesses also figure largely in our new tours across Italy to ensure the economic impact of travel is equitably felt around the country. Some of our partners in Venice for instance include: Rosa Salva, a legendary, family-run Venetian bakery that's been serving up the good stuff since 1870. Passed down through six generations, the Rosa Salva family continues to craft traditional Venetian treats with the same passion and quality that made them famous.
• Cultural Preservation: Partnering with organizations in Italy focused on preserving local traditions and quality of life, including groups like Row Venice, a non-profit organization supporting expert vogatrici, Venetian women rowers, particularly those skilled in the traditional "voga alla veneta" style of rowing, which involves standing and facing forward while rowing (a practice made iconic by the gondoliers).

A September 2024 survey, conducted by EF Ultimate Break and Qualtrics Research, of Gen Z and younger Millennial travelers, ages 18-35, residing in the United States and Canada, found that 72% of young adults said sustainability factors into their travel purchase decisions. The majority of young adult travelers (56%) said they would book the more sustainable travel choice even if it cost more than options that are less friendly to the environment or local communities. 75% of young adults said it was important to them that a travel company has an animal welfare policy, and 73% said it was important that a travel company supports local business.

About EF Ultimate Break
EF Ultimate Break is the best way to experience the world for anyone 18-35. With over 140+ trips, we handle logistics for everything that makes travel a great experience from accommodations to flights to amazing tour directors to memory-making excursions. Our affordable interest-free payment plans make international travel possible for every traveler. EF Ultimate Break is part of EF Education First, the world leader in international education, has helped millions of people throughout its history learn a language, discover the world, or earn an academic degree. 

Want to be a brand ambassador for EF Ultimate Break and earn free travel? Learn more by visiting: #1 Travel Brand Ambassador Program | EF Ultimate Break.

Partners can now participate in EF Ultimate Break's affiliate marketing program and earn commissions for tour bookings. Click here to learn more.

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SOURCE EF Ultimate Break